Gas Powered Everything

The attention to detail in this spot is amazing. Great work for Nissan coming out of TBWA lately.

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social media and Room 214

Brandon Whalen and Lauren Maynard from Room 214 shared some of their favorite campaigns with us this morning at advertising a2b (follow us on twitter #adsa2b). Social media campaigns can be so effective because they increase content to create more brand recognition.

Here are some of the campaigns we talked about.

Google’s Think Mobile campaign explained

http://searchengineland.com/live-blogging-googles-thinkmobile-event-64344

Renault Facebook campaign:

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Shane Chastang’s (BBH) 10 tips to great Account Management

  1. know your client’s business
  2. Learn how to confidently evaluate creative
  3. Know your clients
  4. know the target
  5. Work to build relationships and trust
  6. Know when to pick your battles
  7. Manage your client’s expectations
  8. Shit happens
  9. Take ownership
  10. It pays to plan ahead

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kicking off the first day of advertising a2b

Ads worth talking about:

Heineken cinema ad out of Europe – guarantee the song will get stuck in your head. Sensory appeal plays a huge role in this campaign.

A viral sensation. Much livelier than the the actual wedding.

Part of a playful integrated campaign honoring the after hours athlete. “Forget calorie counting, fitness training, and hydration levels”

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the app that reassembles your Friday night

As ridiculous as this is, it’s a pretty good idea.

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Fun Facts

The children’s voices in this kill us. Have to say, a very creative approach t0 advertising for an office supplies company.

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Rudeless

Is this what we need? An app to improve our mobile behavior?

http://edwardboches.com/inventin-rudeless-the-anti-iphone-app

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